English/US
Professor Marcelo de Souza Bispo, coordinator of the Management & Accounting Education and Research – EDP at Brazilian Academy of Management – ANPAD, has recently released the book Sociology of Administration: The Moral Conflict in the Face of Major Societal Challenges, published by Editora Appris.
In the work, the professor offers a critical reflection on how Administration engages with major contemporary dilemmas, such as climate change, inequality, poverty, and the construction of peace. Drawing on the Sociology of Morality, the book problematizes the supposed harmonization between the pursuit of profit-oriented efficiency and responsible Administration, guided by sustainability, ethics, and social responsibility.
According to Bispo, genuine transformation requires a revision of the moral foundations underlying administrative practice, replacing the logic of profit maximization with achievable results aligned with broader societal values, such as those expressed in the United Nations Sustainable Development Goals (SDGs).
The book addresses a field that is still little explored in business school curricula: the Sociology of Administration. At the same time, it provides a relevant reading for both academics and managers or entrepreneurs interested in practices that can effectively contribute to a more sustainable, ethical, and equitable world.
Academic Background and Institutional Involvement
Marcelo de Souza Bispo holds a PhD in Administration from Universidade Presbiteriana Mackenzie, a bachelor’s degree in Administration (Universidade Anhembi Morumbi), in Tourism (Universidade Metodista de São Paulo), and is a social scientist (Universidade Federal da Paraíba). He currently serves as a professor in the Department of Administration at UFPB and is involved in the Postgraduate Programs in Administration (PPGA/UFPB) and Sociology (PPGS/UFPB).
At ANPAD, in addition to coordinating the Management & Accounting Education and Research (EDP), he has held various significant roles, including leadership in organizational studies and participation in the Scientific Committee of the field. Internationally, he is a member of the Scientific Committee of the Latin American Council of Management Schools (CLADEA).
The professor has extensive editorial experience, having served as editor-in-chief of Journal of Contemporary Administration (RAC/ANPAD) and Revista Teoria e Prática em Administração (TPA), as well as associate editor for important national and international journals. His scientific work has been published in prestigious journals such as Organization, Annals of Tourism Research, and Culture and Organization. He has also received awards for outstanding contributions at conferences and in journals, nationally and internationally, consolidating his impact in the fields of Administration and Social Sciences.
The book Sociology of Administration: The Moral Conflict in the Face of Major Societal Challenges is available for purchase on the Editora Appris website.